Catnip Infotech: Demystifying Cloud For Enterprises

CIO Vendor In today’s cloud computing frenzy, businesses are jumping on the cloud bandwagon to gain scalability and efficiency. It is enabling enterprises to throw off the shackles of capital expenditure (CapEx) and scale up their business as per the demand. However, adoption of cloud per se does not guarantee success. The ultimate objective of higher ROI can only be achieved through optimization of resources and bringing down the operational expenditure. In order to optimize in the true sense, businesses must weigh all the options within and outside cloud. Within cloud they can choose to be on public cloud when the application is new and once the load is stabilized, they can opt for a hybrid model or bring the application on-premise. At the same time, the case of containerization must also be explored and deliberated over to seek an alternative for the expensive virtualization platforms.

Such flexibility and agility can only be achieved by working with a cloud and infrastructure services partner who can understand the operational processes of the organization, size up the exact requirements of their DevOps team and adapt to their changing business needs. This is what Catnip Infotech, a Bangalore based IT Consulting and System Integration Company is adept at. Built on the four pillars of process, people, system and skills, the startup is making its mark in the industry with its proactive approach of not just being there for the customer but going the extra mile to ensure that complete optimization of cloud and infrastructure is achieved and sustained.

Agility Redefined
“We are trying to play the role of abridge to transition the customer from their legacy virtualization and move them to the latest Dockers and containers. The minute you are on Docker or container, you have every advantage of keeping it on-premise or moving it on cloud or you can toggle between the both based on the business's criticality and needs. We accomplish it keeping in mind the customer’s price point, availability, criticality, and reliability,” says L K Santhosh Kumar, Chief Executive Officer at Catnip Infotech. A veteran in this domain, he holds over 13 years of industry-rich experience with extensive exposure in the areas of Strategic Business development and Large Account Management, Sales of enterprise products/solutions and managing Sales Teams.

Having conducted deep market studies, L K Santhosh shares with us how cloud cost management and cloud governance are two of the major challenges encountered. Simultaneously, optimizing existing cloud use for cost savings, moving more workloads to cloud, expanding the use of containers and adopting a cloud-first strategy are some of the top initiatives for this year. “When customers want to move from on-premise to cloud, there is a huge charge. Let me explain why there is a charge. I too, charge my customers to move from on-premise to cloud as I have to move the virtual machine which was on-premise to cloud. I am trying to make the customer do it by himself by having a simple Docker container platform in a single box. The minute you have a Docker container platform, you are fairly aware of your existing scenario and can move it from on-premise to cloud as and when required,” says L K Santhosh.

Facilitating Clients with its Comprehensive Portfolio of Infrastructure Services
A recent entrant in the market and already establishing a 200 percent growth since its inception in 2017, the company’s specialities lie in IoT, IT Infrastructure Management, Hyper Converged Infra, Storage, Virtualization & Cloud, SDDC, SDS & SDN, Big Data, Compute Platform, Networking & Security, Servers and Software Services. When approaching its customers, the company follows its uniquely structured Three Sight Customer Engagement model: Hindsight, Insight, and Foresight. Understanding the workings of it, L K Santhosh explains that once the client is on-board, the team of technically adept professionals try to understand and outline the Customer's Existing Infrastructure, Data and priorities. This hindsight is then utilized to address the needs and challenges encountered. Using the insight information, the team then works on providing solutions, not just a point-in-time but as per the customer’s need.

Possessing Strong Leadership Skills
Servicing customers with proven methodologies and deep domain expertise, Catnip is led by L K Santhosh and V Gayathri, Chief Operating Officer at Catnip Infotech. She possesses over half a decade of professional experience with extensive exposure to the areas of Customers service and Human resources. She also had outstanding success in managing customer relationships, grievance handling, trouble shooting, process improvement, change management, and analytics.
Elaborating on one of the company’s key offerings, she explains how the team under her leadership adopts a five step Qualification to Implementation phase for HCI Solution. Perfectly aware of the customer’s unique needs and steering clear of the one-size-fits-all approach, the company understands that HCI is not the best fitment for all workloads. Thus, the team leverages Qualification & Cost Benefit analysis to select the right Hyper Converged Infrastructure Solution for the client’s Business and IT Requirements.


We are trying to play the role of a bridge to transition the customer from their legacy virtualization and move them to the latest Dockers and containers. We accomplish it keeping in mind the customer’s price point, availability, criticality, and reliability


Forging Strong Partnerships
Carving a niche for itself, the company has extended its services and has become one of the manufacturing Franchise of Internationally renowned Server Vendor; also having emerging relationships in the field of AI , ML & DL, RPA(Robotics Process Automation) - these are the technologies for the future. Having strong relationships with top Product MNC’s like IBM, SuperMicro, Nvidia, Dell/EMC - They are able to collaborate with best of breed vendors and are able to provide solution to fitment using right partnerships .

Helping Businesses Become Cloud Ready
All in all, Catnip has positioned itself as an enabler that assists customers to become cloud ready. The company works with a gamut of customers that are looking at transitioning from a physical hardware to public cloud or to move from physical hardware to open source cloud. “That is where we help customer move from physical Linux based VMs onto the OS containers on Linux. We then give them a Docker and Container kind of environment along with integration with Kubernetes. This is also the starting point for the same customer to look at an application level Dockerization and containerization that makes the apps more micro service oriented,” says L K Santosh.

Gearing Up for the Future
L K Santhosh goes on to reveal how his team of experts are ceaselessly working towards expanding the portfolio of services in parallel with the various trending technologies. The team has been developing innovative solutions in the field of Data center, IOT and Cloud. In conjunction with this, the team is investigating on how to work with customers on the security intelligence platform by using certain solutions of security and merging it with latest technologies like RPA.

Envisioning how this market is going to unfold over the next few years, L K Santosh says he believes the next phase of cloud after wide scale adoption is about looking into optimization. Additionally, he answers the question most businesses have in mind post the adoption of cloud. What if the business, after having embraced cloud for a few years, is looking at moving out and coming on-premise? He explains that most businesses adopt cloud thinking it is easier to adopt and is a more economical option. However, in the long run, a cloud-only approach will not be as economical as a business running on-premise. Hence, a customer with cost sensitivity would want to come back but he should possess the same amount of automation that was present on cloud; otherwise he has to build those skills. That is where Catnip comes into the picture with its expertise, trying to bridge this gap with its expansive portfolio of services while simultaneously training its customers for this change.

Effective Storage Of Critical Data
Catnip Infotech follows a seven step Data Consolidation model from Creation to Backup and automating the data storing process in an automated way. The steps are:

• Customer Data Insight and Assessment
• Solutioning and Tech Refresh Discussion
• Tiering and Virtualization
• Automation and Data Placement as per business importance
• Backup Consolidation and Integration
• Cloud Integration and SDS (Software Defined Storage) implementation
• DR and BCP Continuity Solutioning